Quiz Integrations – Connect Your Tools | Uplup
Connect your quiz to the tools you already use. Send leads and results to 42 email marketing and CRM platforms, fire tracking pixels, accept payments with Stripe, automate via Zapier or n8n, give AI assistants live access through MCP, and trigger custom workflows with webhooks or the REST API.
Table of Contents
- Accessing the Connect Tab
- Automation: Zapier, n8n, MCP
- Developer: API Keys & Webhooks
- Email Marketing & CRM (42 platforms)
- Analytics & Tracking Pixels
- Payments (Stripe)
- Plan Availability
Accessing the Connect Tab
- Open your quiz in the builder.
- Click the Connect tab in the top navigation (between Logic and Share).
- Use the filter pills (Automation, Developer, Email & CRM, Analytics) or the search box to find an integration.
- Click an integration card to connect or configure it.
Automation: Zapier, n8n, MCP
- Zapier – Connect Uplup to 8,000+ apps. Send quiz responses to Google Sheets, Slack, Notion, Airtable, and more without writing code.
- n8n – Open-source automation. Connect to 400+ apps using the
n8n-nodes-uplupcommunity node. - MCP for AI assistants – Let Claude, ChatGPT, and Cursor read and edit your quizzes through Uplup’s hosted Model Context Protocol server.
Developer: API Keys & Webhooks
- API Keys – Generate keys to access Uplup’s REST API. Read responses, manage quizzes, and integrate Uplup into your own backend.
- Webhooks – Receive real-time HTTP POST notifications when events fire (response submitted, payment completed, and more). Each webhook supports a shared secret for signature verification, event filtering, and per-quiz scoping.
Email Marketing & CRM (42 platforms)
When a respondent finishes your quiz, their contact info, score, and outcome can be pushed to your CRM or email marketing platform automatically.
Supported Platforms
- ActiveCampaign
- AWeber
- Beehiiv
- Benchmark Email
- Braze
- Brevo
- Campaign Monitor
- Campaigner
- Constant Contact
- ConvertKit
- Cordial
- Customer.io
- Drip
- E-goi
- EmailOctopus
- Emma
- Flodesk
- Freshworks CRM
- GetResponse
- HubSpot (Business plan)
- iContact
- Iterable
- Klaviyo
- Listrak
- Mailchimp
- MailerLite
- Mailjet
- Maropost
- Moosend
- Omnisend
- Ontraport
- Ortto
- Pabbly Email Marketing
- Sailthru
- Salesforce (Business plan)
- Selligent
- SendFox
- SendGrid
- Sendlane
- Sendy
- Vero
- Vision6
Connecting a Platform
- Click Connect on the platform’s card.
- Paste the credentials it asks for (API key, access token, OAuth, or other) — the modal links to each provider’s docs page.
- Pick the list, audience, or workspace to sync to.
- Save. New quiz responses flow to that platform from then on.
Analytics & Tracking Pixels
Fire conversion events to your ad and analytics stack.
- Facebook Tracking Pixel – Track quiz views and conversions for Meta ad optimization.
- Google Analytics (GA4) – Send page views and conversion events to GA4.
- TikTok Pixel – Track conversions for TikTok ad campaigns.
- Google Tag Manager – Manage all your tracking tags in one place.
Payments (Stripe)
To take payment as part of a quiz flow, add a Payment Page from the Add Page menu and connect Stripe via OAuth. Stripe is the only payment processor Uplup supports today; it handles credit cards, debit cards, Apple Pay, Google Pay, and bank transfers.
Stripe connects from your brand’s API Integrations page (or via the Payment section of any quiz/form). Once connected, the same Stripe account powers payment pages across every quiz and form in the brand.
Plan Availability
- Free plan – Zapier, n8n, and MCP only (these connect through external accounts).
- Pro plan – All 40 standard CRM and email marketing integrations, all 4 tracking pixels, Stripe payments, webhooks, and REST API access.
- Business plan – Everything on Pro, plus HubSpot and Salesforce.