Where quizzes meet
lead generation
Build personality quizzes, trivia, assessments, and scored tests in minutes. Use drag-and-drop or let AI generate it for you.
Trusted by 10,000+ companies worldwide
What quizzes can do for your business
Quizzes are more than engagement tools. They capture leads, recommend products, segment audiences, and train teams.
Convert traffic into leads
Engage your website visitors with a quiz that speaks to exactly what they care about. Capture their email in exchange for personalized results, and turn passive browsers into qualified leads.
- Collect emails before showing results
- Segment leads based on quiz answers
- Sync directly to your CRM or email tool
Quiz: What type of marketer are you?
Before seeing your results...
Recommend products and increase sales
Guide every shopper to the right product based on their preferences and needs. Product recommendation quizzes increase conversions and reduce returns by matching buyers with exactly what they are looking for.
- Personalized product recommendations
- Higher average order value
- Fewer returns from better matches
Quiz: Find your perfect product
What is your skin type?
Your perfect match
Hydrating Daily Moisturizer
Recommended for combination skin types
Understand your audience before you sell
Use assessment quizzes to learn what your customers actually need. Segment them by their answers so you can send the right message, offer, or content to the right people at the right time.
- Segment audiences by quiz responses
- Personalize follow-up emails and offers
- Learn what your customers care about
Quiz: What stage is your business in?
Audience breakdown
Test knowledge and track progress
Build scored quizzes that test understanding, certify completion, and give instant feedback. Whether you are onboarding new hires or teaching students, quizzes make learning measurable.
- Instant scoring with pass/fail thresholds
- Timed quizzes with leaderboards
- Track individual and group performance
Quiz: Company Policy Assessment
Employees must report data breaches within 24 hours.
Results
Great job! You passed the compliance training. Your certificate has been sent to your email.
Don't start from scratch
Browse 254+ templates designed for real use cases. Pick one, make it yours, and publish.
Three steps. That's it.
You'll be live before your coffee gets cold.
Pick a template
Choose from 254+ ready-made templates or start with a blank canvas. Either way, you're building in seconds.
Drag, drop, done
Add fields, set up logic, and style your design visually. Or let AI do it for you by describing what you need.
You're live!
Publish and share
Get a link, embed on your site, or share directly. Responses flow in and analytics update in real-time.
Your AI assistant
Just tell it what you need.
Every Uplup plan comes with a built-in AI assistant. Describe what you want in plain English and it handles fields, design, logic, analytics, everything. Like having a teammate who never sleeps.
Build entire quizzes by describing them
No more adding questions one by one. Just describe your quiz and watch it appear: questions, answer options, scoring, all of it.
“Create a personality quiz that recommends products based on the user's answers.”
Done! I've added 3 fields:
Updated your theme:
Warm palette applied. Buttons rounded to pill shape. Font set to Inter.
Design without the design panel
Describe your brand style in words. AI picks the colors, fonts, and button shapes. You can always tweak manually if you want.
“Match our brand: coral and cream, clean and friendly.”
Ask questions about your data
Don't export to a spreadsheet. Just ask: where are people dropping off? What's the average score? Which question needs work?
“Show me where people are dropping off.”
Here's what I found:
Big drop at Question 3. It might be too long. Try splitting it into two shorter questions.
Who it's for
Built for the way you actually work.
Uplup has the scoring, logic, and integrations to power real workflows across every team.
HR & Operations
Applications, pulse surveys, requests
Creators & Freelancers
Payments, lead magnets, client intake
Product & UX
NPS, feature requests, user research
Marketing & Growth
Lead gen, events, campaign surveys
Educators & Trainers
Quizzes, evaluations, certifications
E-commerce
Order forms, product quizzes, payments
Integrations
Connect with your favorite tools.
60+ integrations with the CRMs, payment processors, and marketing platforms you already use. Every submission syncs automatically.
See all integrationsLoved by 10,000+ creators
Don't take our word for it. Here's what they say.
Kimberly D.
ShopWithMeMama.com
“I love that Uplup is customizable and I can add my own branding. The ease of use and quick customer service are amazing. I collect valuable feedback through quizzes and forms, and Uplup has been incredibly helpful!”
Laura Sproull
RaiseYourGarden.com
“Thrilled to use Uplup for engaging my audience. My website runs dozens of interactive quizzes yearly, and Uplup easily collects emails. Super easy to use!”
Brandon Cumberledge
US
“I have been using Uplup for the past two months and I could not be more pleased. Any requests put in have been answered immediately. The new features have done wonders and will continue using their service for a very long time.”
Natalia
Teacher, UA
“The customer support assistant helped to figure out how to register my account. Love this site! Thanks! I recommend this website!”