Seller Listing Information

"ASAP, 1-3 months, 3-6 months, or Just exploring." That single Timeline question, tucked near the end of this form, sorts your seller pipeline before you ever pick up the phone. An ASAP answer earns a same-day call. A Just exploring answer goes into the long game. Both are worth knowing on day one.

The Seller Listing Information template gathers the rest of the picture around that answer: who the seller is, where the property sits, and what they think it's worth. Sellers finish it in an estimated 6 to 10 minutes, and you walk into the listing conversation already briefed.

From contact card to pricing expectations in 11 fields

The form carries 11 fields across a cover page, two content pages, and an ending page. Contact basics stay compact: name and email are required, phone is optional. The property section does the heavy lifting. Property Address is required, and Property Type offers five options covering Single Family, Condo, Townhouse, Multi-Family, and Land. Bedrooms and Bathrooms are required number fields, while Square Footage stays optional so a seller who doesn't know the exact figure isn't blocked from finishing.

Two optional fields punch above their weight. Asking Price ($) surfaces pricing expectations before your first meeting, which tells you whether that appointment will be a strategy session or a reality check. And Property Highlights, an open text area, is where sellers volunteer the renovated kitchen, the new roof, or the school district, exactly the material your listing copy needs.

Agents who send it before the listing appointment

Solo agents attach it to every seller inquiry so listing appointments start with a completed brief instead of twenty minutes of basic questions. Teams and brokerages use it as the intake step behind a sell your home page, then route responses by the Timeline answer: hot leads straight to agents, exploratory ones to a follow-up track.

Investors and wholesalers run a version of it too. The same fields that prep a listing appointment also screen off-market properties, and the optional Asking Price field reads as a first offer signal.

Tune the fields to your market before it goes out

Every field is editable, so a condo-heavy market can trim the Property Type options and a luxury team can make Square Footage required. Add your logo and brand colors so the form reads as your brokerage, not a generic questionnaire.

Sharing works however your pipeline does: a direct link in your email signature, a QR code on a postcard or yard sign, an embed on your website, or the Uplup plugin's shortcode if that site happens to run WordPress. Responses collect in one dashboard with per-question breakdowns, export to CSV, and push to your CRM through webhooks or Zapier. The template sits on Uplup's Pro plan and comes ready to send the day you finish customizing it.