Uplup offers two distinct form presentation modes: Classic and Conversational. This guide explains the differences between them and helps you choose the right mode for your specific use case.
Both modes use the same form builder and field types – the difference is how the form is presented to users when they fill it out. You can switch between modes at any time without losing your form content.
Classic Mode: Traditional form layout with all fields visible on the page at once.
Conversational Mode: One question at a time, creating a chat-like experience.
Classic mode displays your form in a traditional layout where all fields are visible on the page simultaneously. Users can see the entire form, scroll through it, and fill out fields in any order.
Classic mode supports flexible layouts:
Conversational mode presents one question at a time, guiding users through the form step-by-step. This creates an engaging, chat-like experience that feels more personal and less overwhelming.
Users navigate conversational forms using:
| Feature | Classic Mode | Conversational Mode |
|---|---|---|
| Field visibility | All fields visible at once | One question at a time |
| Navigation | Scroll, click any field | Next/Back buttons, Enter key |
| Progress indicator | Optional (with page breaks) | Always shown |
| Best for form length | Short to medium forms | Any length |
| Mobile experience | Good | Excellent |
| Completion rates | Standard | Often higher |
| Multi-column layout | Supported | Not applicable |
| Form preview | Users see entire form | Users see one question |
| Feel | Traditional, efficient | Personal, engaging |
Classic mode is ideal for:
Contact forms, newsletter signups, and quick feedback forms work well in Classic mode because users can see everything at once and complete them quickly.
When users need to enter lots of structured data (addresses, account details, order information), Classic mode lets them see all fields and work efficiently.
If users need to refer back to previous answers while filling out the form, Classic mode makes this easy since all fields remain visible.
For users primarily on desktop computers with large screens, Classic mode efficiently uses the available space.
Conversational mode is ideal for:
The one-question-at-a-time format keeps respondents focused and often increases completion rates for surveys.
Conversational forms feel more personal and less like a form, which can increase conversion rates for lead capture.
Breaking a long form into individual questions prevents users from feeling overwhelmed when they first see it.
Conversational mode provides an excellent mobile experience with large touch targets and minimal scrolling.
Quizzes naturally fit the conversational format, presenting one question at a time for a game-like experience.
You can switch between Classic and Conversational mode at any time without losing your form content or settings.
You select Classic or Conversational (Card) mode when creating a new form:
[SCREENSHOT – The form creation screen showing options to choose between Classic Form and Card Form (Conversational) modes.]
Yes! Use the preview feature to see how your form looks in either mode. You can switch modes and preview as many times as you like before publishing.
No. Both modes collect the same data and store it the same way. Your submissions dashboard and exports work identically regardless of which mode you use.
Yes! Conditional logic works in both Classic and Conversational modes. In Conversational mode, hidden questions are simply skipped.
It depends on your use case. Generally, Conversational mode tends to have higher completion rates for surveys and lead generation, while Classic mode works better for transactional forms where users want to see everything upfront.
Page breaks are not needed in Conversational mode since each question is already on its own “page.” If you switch a multi-page Classic form to Conversational, the page breaks are ignored.