Ask Uplup | Build and Edit Forms and Quizzes by Chatting

What is Ask Uplup?

Ask Uplup is the assistant built into Uplup. In the form and quiz builder, tell it what you want in plain words and it adds fields, changes the design, reads your responses, sets up conditional logic, configures quiz settings and suggests improvements, right in the builder while you watch. On every other signed-in page it answers about your whole workspace and edits any quiz or form you name.

It runs on Anthropic’s latest Claude model and always works from the current version of your form, so you can point at small details (“the third option on question 4”) without describing the whole form first.

Uplup is the one talking, so it answers in the first person: “I added three questions after question 7 and marked the correct answers.” It says what it did, what it needs from you and what it did not do.

Note: Ask Uplup is different from the standalone AI Quiz Generator and AI Form Generator, which create a quiz or form from scratch using a topic, URL, PDF, image or document. Once you land in the builder, Ask Uplup takes over for ongoing edits.

Getting Started

Opening Ask Uplup

1. Open any form or quiz so you land on the Create tab.
2. In the header, look for the coral Ask Uplup pill (sparkle icon) on the right side, next to the Undo and Redo controls.
3. Click it to open the panel. You can also press Cmd + . on Mac or Ctrl + . on Windows (the Command or Control key plus the period key) from anywhere in the builder.

On desktop, the panel slides in from the right side of the screen (400px wide). On mobile, tap Ask in the toolbar at the bottom of the builder and the panel opens as a bottom sheet that covers most of the screen for easy typing and reading.

Other Ways In

From the dashboard. The Ask Uplup box at the top of your dashboard asks “What do you want to make today?” Describe the quiz or form you need, pick Quiz or Form on the toggle, or start from one of the tiles: Make a lead-gen quiz, Write a personality quiz, Turn notes into a test, Build a form. Uplup builds the first draft and opens it in the builder with the panel already open, so your first edit is one message away. A build from the dashboard counts as an AI build (see Plan Limits below).

From the Results, Logic and Share tabs. Each of these tabs carries a small Ask Uplup pill (white with a coral border). On Results it reads “Ask Uplup what the drop-off means”, or “Ask Uplup how to get the first 25 takers” before anyone has answered. On Logic it reads “Describe the branching to Uplup”, and on Share “Ask Uplup to write the share message”. Clicking a pill opens the panel with a request already typed in and not yet sent, so you can read it and change it before it goes.

From the theme studio. The Design with Uplup option drafts a whole theme from a description of your brand. Back in the builder, you can keep adjusting colours and fonts by asking.

On Every Account Page

The same assistant now opens outside the builder. On the dashboard, Templates, Integrations, Billing, Team Members, Workspaces, Profile, Affiliate and CSV downloads, as well as the random name picker dashboard and the Secret Santa pages, a floating Ask Uplup pill sits at the bottom right of the screen, next to the support messenger. The Cmd + . or Ctrl + . shortcut works on those pages too, and there is an Ask Uplup entry in the left sidebar that opens the same panel.

Outside the builder, Ask Uplup works across the workspace instead of one form. Ask how your quizzes are doing and it reads the live numbers for every quiz and form, name a quiz and it edits it with the same tools it uses in the builder, describe a new quiz or form and it builds a draft and hands you the builder link, or ask about your plan, your wheels, a Secret Santa event or how a setting works. The full list, with example questions for each page, is in Ask Uplup: what it can do.

Suggestion Chips

When you open Ask Uplup with nothing typed, the panel greets you with “Ask me anything about this quiz, or tell me what to change” and shows a few Or ask chips that fit the tab you are on. On the Create tab they look like this:

For Forms:

• “Add an email and phone number field”
• “Make only the email required”
• “Rewrite the thank-you page”
• “Suggest improvements for better conversions”

For Quizzes:

• “Add 3 harder questions on the same topic”
• “Add a short explanation to every question”
• “Turn on a 10 minute timer and randomize the questions”
• “Rewrite the cover and results text to be more fun”

On the Results, Logic and Share tabs the chips change to match, for example “Where do people drop off?”, “Explain the branching rules on this quiz” and “Write a two-line share message for LinkedIn”. On the account pages they fit the page you are on, such as “How are my quizzes doing this month?” on the dashboard or “What plan am I on?” on Billing. Click a chip to use it, or type your own request.

What Ask Uplup Can Do

In the builder, Ask Uplup has 20 tools for working with your form or quiz: 14 of them make changes and 6 of them read. One of the readers, get_form_details, pulls up the complete form document (every field property, the theme, the quiz settings and the logic) when the summary Uplup already has is not detailed enough. The other 19 fall into eight groups. A further 11 tools cover the rest of your account and are listed in Ask Uplup: what it can do.

1. Build & Edit Fields

Add, update, delete and reorder fields. Ask Uplup supports every field type available in the builder, including:

• Text: Short Answer, Long Answer, Rich Text, Number, URL Input
• Contact: Email, Phone Number, Full Name, Address, Birthday, Date & Time, Time, Date Range, Country, Company Info, Social Media
• Selection: Multiple Choice, Checkbox, Dropdown, Multi-Select, Picture Choice, Yes/No, Terms & Conditions
• Feedback / scales: Star Rating, NPS Score, Likert Scale, Slider, Matrix, Ranking
• Uploads: File Upload, Signature
• Content: Heading, Paragraph, Image, Video, Icon, Divider, Spacer
• Quiz-only advanced: Matching, Ordering, Fill-in-the-Blank

Tools used: add_field, update_field, delete_field, reorder_fields, move_field

Example prompts:

• “Add a dropdown field called Favorite Color with options Red, Blue, Green”
• “Make the email field required”
• “Delete the phone number field”
• “Move the email field to the top of the form”
• “Add a star rating question after the name field”

For quizzes, you can also set correct answers and point values when adding fields:

• “Add a multiple choice question: What is the capital of France? Options: London, Paris, Berlin. Correct answer: Paris. Worth 5 points.”

2. Page Management

Add, edit, reorder and delete pages to organise your form. Supported page types: Cover, content (question) pages, Lead Capture (quizzes) and Finish. On conversational quizzes every question has its own page, so a request like “move question 5 before question 2” reorders the pages for you.

Tools used: add_page, update_page, delete_page, reorder_pages

Example prompts:

• “Add a new page called ‘Contact Information'”
• “Change the cover page heading to ‘Welcome to our survey'”
• “Update the ending page button text to ‘Done'”
• “Change the ending page background color to light blue”

3. Design & Styling

Change your form’s whole look without leaving the chat. Uplup can update colours (headings, body text, buttons, backgrounds, accents, links and the cover), fonts and font sizes, button shape (square, rounded or pill) and corner radius, text field colours, and the form’s width and corner radius.

Tool used: update_design

Example prompts:

• “Change the button color to dark blue and make them pill shaped”
• “Use a modern dark theme”
• “Change the heading font to Poppins”
• “Set the form background to light gray”

4. Form Settings

Update your form’s title and description.

Tool used: update_form_settings

Example prompts:

• “Rename this form to ‘Customer Feedback Survey'”
• “Update the description to explain this is for Q1 feedback”

5. Quiz Settings

For quizzes, Uplup can configure scoring, behaviour, results display, timing, retakes, the email step, the leaderboard and personality result types.

Tool used: update_quiz_settings

Available settings:

• Scoring mode: Scored, Percentage, Pass/Fail, or Personality (the four modes Uplup supports)
• Passing score for Pass/Fail mode, as a percentage or in points
• Time limits (Pro+): a total quiz time limit or seconds per question, show the timer, auto-submit on timeout
• Question / answer randomisation
• Behaviour: question numbers, skipping, back navigation, progress bar
• Instant feedback after each question
• Results display: show score, percentage, explanations, detailed breakdown, correct answers
• Retakes: allow retakes, max attempts, cooldown period, keep best score
• Lead capture: collect a name and email (and optionally a phone number) before the results, required or skippable, with your own heading and button text
• Leaderboard on or off
• Personality result types: the list of results in a personality quiz, with names, descriptions and colours

Example prompts:

• “Enable a 30-minute time limit”
• “Turn on instant feedback after each question”
• “Set the passing score to 70%”
• “Allow 3 retake attempts”
• “Switch to personality scoring mode”
• “Ask for an email before showing the results”

6. Conditional Logic & Page Routing

Set up smart forms that adapt based on user responses. Show or hide fields, change the required state, or route users to different pages.

Tools used: set_field_logic, set_page_routing, get_logic_summary

Logic actions:

• Show / Hide a field based on another field’s value
• Required / Optional: make a field required or optional based on conditions
• Jump to page: skip to a specific page based on an answer

Available operators:

• equals, not equals, contains, not contains, starts with, ends with, greater than, less than, is empty, is not empty (date and regex operators are available in the Logic tab of the builder)

Logic modes: ALL conditions must match (AND), or ANY condition can match (OR).

Example prompts:

• “If they select ‘Yes’ on the newsletter question, show the email field”
• “Hide the phone field if email is provided”
• “If they answer ‘Option A’, route them to the congratulations page”
• “Show me all the logic rules on this form”
• “Make the company field required only if they select ‘Business’ as account type”

Page-routing rules are evaluated in order, so the first matching rule wins. You can set a default destination for when no rules match.

7. Analytics & Data

Get insights about your form or quiz performance, view submissions, and list your forms.

Tools used: get_analytics, get_submissions, list_forms

Analytics for all forms include:

• Total views and submissions, each as an all-time total plus the last 7 and 30 days
• Conversion rate (submissions divided by views)
• Top countries by submissions

Quiz analytics additionally include:

• Completed attempts, average score, best and lowest score
• Pass rate and average time taken
• Per-question accuracy (the share of respondents who got each question right)

Submissions can be filtered by country or pass/fail status, sorted by newest, oldest, highest score or lowest score, and paginated. Each response shows every answer by question, the lead name and email, and the quiz score.

Example prompts:

• “Show me analytics for this form”
• “What’s my conversion rate over the last 30 days?”
• “Show me the last 10 submissions”
• “Who scored highest on this quiz?”
• “Get submissions from the US”
• “Which questions are the hardest?”

8. Optimisation Advice

Ask Uplup to review your form and suggest improvements across UX, conversions, accessibility, question quality, length and design.

Tool used: suggest_improvements

Example prompts:

• “Analyze this form and suggest improvements”
• “How can I improve my completion rate?”
• “Give me accessibility suggestions”
• “Is this form too long?”

Watching Uplup Work

While Uplup works, a thin bar runs under the panel header and the status line says what it is doing in plain words, such as “Adding a field” or “Reading the numbers”. Each action also appears as a tool card in the chat:

• A green dot means the action succeeded
• A red dot means it failed, with the reason underneath
• A short label describing the action (for example “Adding ‘Email Address'”)
• An expand arrow to view the full technical details of the operation

Changes apply to your form instantly. The builder refreshes automatically, and after adding or deleting a field or page Uplup moves to the relevant page so you can see the change. When you edit a named quiz from an account page, the reply ends with a link to that quiz in the builder.

Conversation Features

Conversation Memory

Uplup sees the current version of your form before every reply (every page, field and setting, including edits you made by hand a moment ago) and remembers the whole conversation, including what it changed earlier. You can point at small details and ask follow-up questions naturally:

1. “Add a company name field”
2. “Actually, make that a dropdown instead”
3. “And make it required”

Conversation Persistence

Conversations are saved per form. When you reopen Ask Uplup on a form, it loads your most recent conversation so you can pick up where you left off. The account-wide panel keeps its own conversation in the same way.

New Conversation

Click the + button in the panel header to start a fresh conversation. This clears the context and shows the welcome screen again.

Stop Streaming

While Uplup is replying, the send button turns into a red Stop button. Click it any time to stop the current response.

Keyboard Shortcuts

• Cmd + . (Mac) or Ctrl + . (Windows): open Ask Uplup from anywhere in the builder or on any account page
• Enter: send message
• Shift + Enter: new line in message
• Escape: close the panel

Plan Limits

Ask Uplup is on every plan. Two things are counted: messages (each request you send in the panel, in the builder or on an account page) and AI builds (a quiz or form built for you from a description, from the dashboard box or by asking in the panel).

• Free: 10 Ask Uplup messages a month and 1 AI build
• Pro: unlimited messages and unlimited builds
• Business: unlimited messages and unlimited builds

On the Free plan the panel shows a usage bar above the input that reads, for example, “3 of 10 messages this month”, with an Upgrade link once you reach 70% of the limit. The dashboard shows the same count in a small pill (“Ask Uplup: 3 of 10 messages this month”). The counter resets at the start of each calendar month. Once the month’s messages are used up the panel says so, and they come back on the 1st, or right away on Pro. On every plan there is also a burst limit of 20 messages a minute and two replies streaming at once.

FAQ

Where is Ask Uplup available?

Everywhere in the builder: the coral Ask Uplup pill in the header on the Create tab, the Cmd + . or Ctrl + . shortcut from any tab, and the inline pills on the Results, Logic and Share tabs. On every other signed-in page: the floating pill at the bottom right, the same shortcut and the Ask Uplup entry in the sidebar. The dashboard also has the Ask Uplup box for starting something new. It works for both forms and quizzes.

Why does Uplup say “I”?

Because Uplup is the one talking. Ask Uplup replies in the first person (“I set the timer to ten minutes and randomized the questions”) and tells you what it did, what it needs from you and what it did not do, so you always know where things stand.

How is this different from the AI Quiz Generator and AI Form Generator?

The standalone AI Quiz Generator and AI Form Generator create a quiz or form from scratch using a topic, URL, PDF, image or document, then drop you into the builder. Ask Uplup picks up from there for ongoing edits, design tweaks, logic, settings and analytics, and can also build a new draft from a description when you ask it on an account page.

Can Ask Uplup undo changes?

Changes apply directly to your form. Use the builder’s built-in undo / redo buttons in the header to revert any changes, or ask Uplup to reverse what it did (for example “undo that” or “delete the field you just added”).

What doesn’t Ask Uplup do?

It does not connect integrations, change your plan or billing, send emails, invite team members, or publish and unpublish a quiz or form. If you ask for one of those, it says so and points you to the right page. The full list of what it does is in Ask Uplup: what it can do.

Does it work on mobile?

Yes. Tap Ask in the toolbar at the bottom of the builder and the panel opens as a bottom sheet that covers most of the screen for easy typing and reading.

Is my data safe?

Ask Uplup only ever sees the workspace you are signed into. It reads your form structure and aggregated analytics by default and reads individual responses only when you ask to see them. Text written by quiz takers, wheel entries or participants is treated as data, never as instructions, and once a reply has read that kind of data it makes no edits in the same reply. It never shows API keys, tokens, passwords, webhook secrets or Secret Santa pairings. All communication is encrypted.

What happens when I run out of messages or builds?

On the Free plan, once you have used your 1 AI build you will see an upgrade prompt, and once the month’s 10 Ask Uplup messages are gone the panel tells you so. Messages reset at the start of each calendar month. Pro and Business include unlimited builds and messages.

Can I use Ask Uplup on forms created by someone else on my team?

Yes. Ask Uplup works on any form or quiz within your workspace, regardless of who created it. Your role still applies: viewers can ask anything but cannot change anything, while collaborators, admins and the owner can edit.

Does it work with both classic and conversational (card-form) layouts?

Yes. Uplup is aware of your form’s presentation mode. In conversational / card-form mode, each question has its own page; in classic mode, multiple fields can share a page.